Jeff Rustia is a Canadian broadcaster, creative director, TV host, and executive producer of Filipino descent from Toronto, Ontario.
He is recognized in the TV Industry as a leading creative executive of FRONT TV, an international broadcast design and branding agency. Under his leadership, Front TV created multicultural global design for networks like Nickelodeon (India, Asia, Europe, Africa), Discovery Channel, CPAC, APTN, HBO, CBC, and Current TV. FRONT TV is recognized as one of the first agencies in Canada to specialize in diversity. As a TV host and VJ, Rustia is known for hosting Club Fashion, a weekly national show on fashion, style icons, nightlife, and club culture on BPM:TV, Canada’s 24-hour Dance Music Video Channel. Rustia has interviewed many prominent figures in fashion, entertainment, and music from Jean Paul Gaultier, Cyndi Lauper, Deborah Cox, Dita Von Teese to Fergie (Black Eyed Peas). The style program has taken Rustia to the fashion capitals of the world, New York, London, Paris, Rome and over 38 countries and 121 cities. Rustia also hosts several BPM:TV Specials including 50 Most Fashionable Music Videos, a 5-part TV series on the world's stylish music stars and their videos. As Executive Producer, Rustia has developed and produced several Canadian programs, such as Pet Fashion TV,on the latest pet styles and trends, and Kol’s World, a first of its kind, children’s animated TV series about a boy in a wheelchair named Kol whose zest for life enables him to overcome any obstacle.
In 2006, Rustia received the Philippine Presidential Pamana (Legacy) Award for his achievements in the world of Media and Television, from Philippine President Gloria Macapagal Arroyo.